KathyChancey

Kathy Chancey is a clinical psychologist who understands the importance of the well-being of an individual on an external and internal level. She believes in communicating the truth as much as possible and through her written skills, gives her the knowledge to inform others on an unbiased basis to make an impact.

14 Inspiring SMB Instagram Accounts to Follow Right Now

With the onset of the pandemic, small businesses have been severely impacted across the globe. Shelter-in-place policies have put many at risk of permanently closing their doors, if they haven’t already done so. In Facebook’s most recent Global State of Small Business Report, about 25% of the 30,000 small businesses surveyed said they had shut …

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4 Killer Google Ads Optimizations to Stretch Your Budget Further

Let’s get straight to the facts. As both marketing and COVID-19 trends collide, PPC is becoming more important than ever in most companies’ marketing strategies, while at the same time most marketing budgets are being reduced to lower than ever—at least for now. What this means is, it’s time to rethink how you manage your …

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The 12 Best Webinar Platforms to Increase Revenue in 2020

Webinars are an effective and important part of any B2B business’ marketing strategy: Approximately 20-40% of attendees are qualified leads and 2-5% will likely convert. But effective webinars can take weeks of planning and coordination and can be overwhelming to execute. Webinar hosting platforms can assist in the production of these effective online events, but …

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9 Data-Backed Reasons to be Advertising on TikTok (and Not Just to Zillenials)

As a Zillenial, I was super against downloading TikTok because I didn’t want to fall into the category of being a stereotypical GenZer. However, after my housemate taught me how to Renegade and then with quarantine happening, my boredom got the best of me and I downloaded the app to learn more TikTok dances. After …

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